partnership provides the first globally accessible end-to-end solution for film archive preservation and monetization

Chennai, Aug 21, 2013

Prasad Group, India’s largest post production house announced today that it has partnered with the T3Media, Inc. (formerly Thought Equity Motion)—a leading provider of cloud-based video management and licensing services— to provide content owners worldwide with best-in-class film scanning up to 4K, preservation, restoration and access services.

“As film ages and deteriorates, content preservation is imperative and Prasad’s digital film restoration services are a great asset for our customers,” said Mark Lemmons, Chief Technology Officer at T3Media. “With our partnership, today’s content owners can ingest, manage, consume, deliver, and monetize their assets anytime from any location worldwide. Our partnership will help content owners reduce and eliminate capex, integration investments, facility costs, and more.”

Together T3Media and Prasad will provide a flexible, high-scale solution for content migration (film and videotape) into a cloud-based digital management platform, which allows for on-demand access. Through this partnership, customers will benefit from onsite film scanning services, LTFS storage, full-resolution delivery capabilities, proxies, and rich metadata toolsets.

“With the combination of T3Media’s proven video management platform and our award winning technology for digitization integrated with our scalable preservation and restoration services , content owners anywhere in the world can now preserve and access their libraries easier than ever before, regardless of their library size,” stated Sai Prasad, Director at Prasad Group, “In many cases content owners are hesitant to physically move their libraries, so we are setting up onsite scanning and digitization operations at their facilities so customers don’t have to worry about potentially disrupting or damaging their archives. With T3Media’s advanced metadata tools content owners can locate specific moments within their archives within seconds, which is a huge asset when delivering and monetizing content.”

About Prasad Group:

Prasad Group with over 6 decades of rich experience is one of the biggest players in Asia providing end-to-end post production solutions. Prasad has delivered solutions for more than 15000 films across the world. Prasad digitizes content for leading TV Channels around the region and has digitally restored more than 250 Hollywood classics including academy award and golden globe award winners for Warner Bros, Sony Pictures, MGM, Paramount Pictures and Walt Disney. Connect with Prasad on Facebook, Twitter and Youtube.

For more information on Prasad Group visit For press inquiries, contact

About T3Media:

T3Media offers cloud-based storage, access, and licensing for enterprise-scale video libraries. Its technology Platform and services enable media owners to generate new value from their content while managing cost and complexity. Through and its global sales force, the company licenses sports, news, and creative footage to producers in advertising, entertainment, publishing, and emerging media.

T3Media works with the world’s leading video libraries, including BBC Motion Gallery, Paramount Pictures, Sony Pictures Entertainment, National Geographic, The New York Times, and the NCAA®. Connect with T3Media on Twitter, YouTube, LinkedIn and Facebook.

For more information on T3Media, visit For press inquiries, contact

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